The Grass Roots Group is a UK organisation with global reach, and specialises in developing the performance and skills of its clients’ staff, specifically through the provision of commercial, education, measurement and reward programmes which Grass Roots manages through its contact centre.

call centre software - case study - Grassroots Group - CallDirector ACD, SuperVisor

With up to 100 different campaigns delivering reward programmes to blue-chip clients, rostrvm enables a Service Level Agreement to be measured for each client and campaign.

The project objective was to upgrade the telephone system with a product that suited the complex call-flow requirements whilst protecting existing technology investments.

  • rostrvm CallDirector ACD was implemented to support advanced call routing.
  • rostrvm SuperVisor’s reporting capability has saved 24 days each year previously spent on producing monthly services information.

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