Woking (UK), May 2008 – The latest release of rostrvm OutBound,
the predictive dialler from Rostrvm Solutions, extends the relationship
building features available to call centre agents and campaign
managers.
High performance has always been central to the rostrvm dialler, but
of equal importance is the system’s ability to help call centre
agents to forge relationships with customers and prospects. For
example, an initial call might require a follow-up call later to
gather more details. The rostrvm dialler can help to build rapport
with the customer by ensuring that follow up activity is ‘owned’ by
the person who first talked to them – all driven by the call’s
business outcomes, the calling campaign and the process flow created
by the campaign manager.
And there are times when a follow-up call specifically needs to be
made by another person; for example the contact centre’s business
process may dictate that a call resulting in an order requires
verification. In rostrvm 7.1 any recorded business outcome can
automatically drive a further contact, such as a verification call,
an email or a text message (SMS).
Ken Reid, Marketing Director, Rostrvm Solutions commented, “The role
of the predictive dialler has changed dramatically over recent
years. The old-fashioned dialler methodology was to make as many
calls as possible, as quickly as possible, in the hope that enough
calls would produce results. Today’s environment is much more subtle
with campaign managers carefully controlling activity, reaching the
target audience with a softer approach that uses the dialler
algorithms to drive operational efficiency”.
The latest rostrvm release extends the call centre agent’s control
of calls by providing a desktop ‘callback diary’ integrated with the
rostrvm AdVisor softphone. This new diary management function
means that the contact centre agent can see the call commitments that
have already been set before making any new call-back arrangements
and avoiding the risk of appointment congestion. New appointments
can be set directly from the diary.
Reid continued “The diary facility is another component supporting
modern outbound call centre practice – delivering optimum
productivity whilst keeping promises to the individual customer”.
To learn more about rostrvm release 7.1 contact
Rostrvm Solutions on 0800 6122 192 or contact us via the contact
page.
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